A podcast expanding on communication and engagement by Elaine Slatter, co-author of 8 Qualities for Great Leadership, an Amazon best selling book published in April 2023.  In business, communication and engagement are essential elements of leadership, but not all leaders understand how to communicate and engage with the internal stakeholders in their company or their target market.    Elaine discusses with co-host, Trevor Stockwell, how to improve your communication and engagement skills.

In this podcast you will learn:

  • The importance of keeping your message simple
  • How to deliver bad company news to your employees and why its important to have everyone on the same page
  • Why good communication leads to a great company culture
  • The importance of communication in the onboarding process for new employees
  • Understanding your different audiences and tailoring your message to your audience
  • How to get the tone of your message right for your audience
  • Why empathy is the key to better engagement
  • If your first message doesn’t hit the mark it’s ok for the leader to revise the message and re-communicate it.  Your audience will appreciate your effort to connect with them, especially if the news you are delivering isn’t good.
  • Why communication and engagement are absolutely essential for a great business culture.

Communication and Engagement


YouTube Video Version

Elaine Slatter Social Links

Facebook: https://www.facebook.com/groups/FabulousFempreneurship

Linkedin:  https://www.linkedin.com/in/elaineslatter/

Instagram:  https://www.instagram.com/fabulousfempreneurship/

Twitter:  https://twitter.com/XLConsultingGro

Twitter:  https://twitter.com/fempreneurship

Website:  https://xlconsultinggroup.com/

Website:  https://fabfempreneurship.com/

Elaine Slatter Special Offer

FREE 30 minute 1:1 on zoom call to help you with your communications and engagement.   e-mail Elaine for an appointment.

Elaine Slatter, BA –  Bio

Elaine is the owner of XL Consulting Group, a small business advisory company, specializing in business strategy, and all aspects of marketing, including branding, social media and website design for companies and individual entrepreneurs.

With over 30 years experience in corporate management and formerly the CEO of the Canadian division of a multinational industrial corporation based in the USA, Elaine is well equipped to help small and mid-size businesses start and grow their enterprise.

Elaine is the author of “Fabulous Fempreneurship”, a complete business start-up guide for women entrepreneurs.  Over 30 women contributed to this book, sharing their practical expertise and entrepreneurial journeys.

In addition Elaine was part of the team at Yeukai Publishing Services and co-author of the new Amazon best selling business book, 8 Qualities For Great Leadership.

The Fabulous Fempreneurship podcast, now in it’s fifth season is an extension of the book.  Elaine interviews experts who can help women in business and entrepreneurship with all aspects of business life.  The podcast has just been featured by Interview Valet as one of the great podcasts for women in business and leadership.

The Fabulous Fempreneurship podcasts are brought to you by the founder of the Fabulous Fempreneurship community, and business author,  Elaine Slatter.  Elaine is the owner of  XL Consulting Group, a small business advisory company. XL Consulting specializes in all aspects of marketing, including strategy, website design, story telling for your business and social media.

Check out the brand new Amazon Best Seller “8 Qualities For Great Leadership” to up-level your leadership skills for future proofing your business.

8 Qualities For Great Leadership8 Qualities For Great Leadership is a new collaborative leadership book with 8 co-authors from 5 countries.  This book has a series of chapters that will raise your leadership to a new level. 

Chapter topics are:

Self-Leadership: Raising Your Inner Game Maximizes Your External Results – Trevor Stockwell

Emotional Intelligence Drives Leadership Success –  Kylie Van Luyn

Intentional Leadership – Kerry Wekelo

Leadership Resilience:  Individual and Collective – Anastasia Neddersen

Leading Well Virtually and With Remote Teams – Yeukai Kajidori

Improving Communication and Engagement – Elaine Slatter

Building Trust:  The Secret Sauce to Building A Valuable and Successful Business – Rick Mayo

Designing Your B2B Growth Strategy – Dancho Dimkov

Bonus Chapter:  Mastermind Groups

Fabulous Fempreneurship bookAre you just starting a business?   Then check out our great book Fabulous Fempreneurship. This is a complete business startup guide. Everything you need to know to get your business up and running!

For a limited time only, use coupon code FAB50 to get the printed edition of our Fabulous Fempreneurship book for only $10.00 (CAD) + shipping!


If you liked this podcast episode,  “Communication and Engagement”,  you may like the following episodes.  And don’t forget to subscribe via your favorite podcast platform and leave a review so we can continue to bring you more episodes!

Getting Started with Social Media Ads

How to Write a Book and What it Can Do for Your Business

Emotional Leadership and Embodiment for Purpose Driven Changemakers

Responding to Conflict in Transformative and Restorative Ways

How to Succeed With a Virtual Assistant